The Craze For Stanley Cup

By Comfort Konadu Owusu-Ansah

The Stanley Cup was first created in 1913 by inventor  William Stanley Jr. a reliable industrial flasks meant for outdoor use.

William Stanley Jr (Source: National Inventors Hall Of Fame)

In recent times, the Stanley Cup bottle especially the 40-ounce Quencher has become a must-have item for many, especially among the youth and on social media platforms like TikTok.

Originally designed as a simple reusable water bottle, the Stanley Cup bottle has turned into a fashion and lifestyle statement.

 The hype around Stanley bottles began on social media platforms like TikTok and Instagram. Videos of influencers showing off their colorful bottles quickly went viral. Soon, the Stanley Cup became more than a hydration tool, it turned into a symbol of style, status, and belonging.

Different Colors of Stanley Cup (Source: TikTok lizbae)

One reason for this growing craze is its trendy look and wide variety of colors. Rose Konadu Owusu a level 200 student at UniMAC -IFT said, "I ordered mine online and it cost me $120 dollars and I have four of the Stanley cups, it is aesthetically pleasing and does not wet my books like other water bottles that wet my books when ice starts to melt".

 Ayisha Yakubu a Tv3 presenter, also said, "I have three of the bottles in different colors and it keeps my water or drink very chilled for a longer period and through my checks online it cost 60 to 120 dollars".

Social media influencers and celebrities have also played a big role in the craze. Some Ghanaian shops on Instagram and TikTok also use the hype to promote sales. 

The Stanley Cup bottle has become one of the most talked-about lifestyle items in recent times. Once seen as just another water bottle, it has now grown into a global trend, with young people, influencers, and even professionals joining the craze.

With the craze and hype for the Stanley Cup market women are also cashing out big time. Gifty Ankrah, a Stanley Cup vendor at Makola market said, "lot of people are buying and asking for it everyday and sales are booming, I will continue selling it until people stop asking for it".

Nana Esi who is also a vendor said, "it was very expensive when it first came to the market but now it has reduced, I sell them between 150-300 Ghana cedis and it depends on the type and color you want".

A Market Research Analyst Dr. Nathenial Amoah gave an insight saying he foresees the trend dying off soon.

(Via Zoom)

Whether it is just a passing trend or something that will last for years, one thing is clear: the Stanley Cup bottle has gone far beyond its original purpose. It has become a cultural symbol, one that shows how style, social media, and everyday items can mix to create a global phenomenon, hence the Stanley Cup bottle has certainly made a splash.